According to a recent survey conducted by VDC, a professional market search company based in the US, end user budget allocation for the AIDC industry may increase up to 30% in 2011. This is largely due to a shift in investment drivers from compliance to process improvement, increasing investment in emerging apps, and a shifting focus to managing integration complexity. VDC looks at the factors behind market growth in 2010 and why 2011 will be an even stronger year. The report also explores trends within the commercial services sector, healthcare, manufacturing, retail, and other verticals.

Each year, VDC surveys users of AIDC technologies (i.e., handheld scanners, stationary scanners, barcode printers, barcode printer consumables) to learn about their current and planned investments and to understand how budget allocation is changing, amongst other topics. While end-user budgets for barcode systems declined by 53% in 2009 as a result of the recession, we’re now seeing increased AIDC budget allocation in every primary vertical market.

Commercial Services Sector Continues to Scale
Much of the demand in this sector is being fueled by field sales / field service operators who have invested heavily in inventory management solutions. Route accounting, signature capture, work order management and vehicle tracking applications will be among the fastest growing within this sector.

Government Budgets Surged in 2010, Slowing in 2011
In 2010, both military and civilian agencies continued to invest in AIDC technologies to improve security, ensure compliance with government regulations and reduce costs. While much of the growth associated with the North American stimulus has played out, government agencies across the globe will continue to invest in barcoding to reduce operating expenses, grow revenues and improve services. High growth applications in the government sector include asset tracking, access control and e-citations.

Health Care Budgets Continue to Scale Predictably
For years, pundits have been predicting that demand for AIDC solutions in the health care sector will explode. Each year the sector disappoints … or does it? While we have yet to see barcodes penetrate the health care sector the way they have the supply chain, we continue to see measured progress reflected in the budgets of those respondents we survey. Patient identification, prescription labeling and medication administration are the applications that are receiving the strongest investment consideration in this sector.

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Several large and well-known bar code label printer companies have recently announced plans to begin selling plastic-chassis desktop thermal-transfer barcode printers that will accommodate a 300-meter ribbon. They tout their “new” designs as “more economical,” pointing to the low cost-per-square-meter of 300-meter ribbons versus shorter 74-meter ribbons common in most desktop label printers.

TSC is delighted to learn about these “new” printer designs, and for good reason: our competitors are quietly admitting what we’ve known all along – that desktop-printer designs that use 300-meter ribbons have a much lower operational cost. They are now working furiously to catch up, but have a long way to go.

300-meter-ribbon printers since 1996
TSC introduced its first 300-meter-ribbon desktop printer model in 1996. For more than 15 years, we have set ourselves apart from our competitors by offering the most affordable, durable, and lowest-cost-of-operation desktop printers on the market.

TSC pioneered the development of small desktop printers using 300-meter rolls of ribbon and 8-inch-OD rolls of labels – large sizes typically used by much more expensive metal-chassis industrial printers. Our popular desktop printers feature dual gear-driven motors that have the power to pull those large rolls of thermal-transfer ribbon and labels through their print mechanism.

By using two motors instead of one, our motors use less torque, which means our printers run quieter and create less heat – the enemy of any electronic device and often the source of premature failure. TSC printers are designed to print more labels per day than any other desktop printer on the market, producing labels consistently year after year. The durability of our design, along with our long history of manufacturing and selling desktop printers, gives us the confidence to offer our customers a two-year warranty on all our desktop printers.

The TTP-243 Printer Series

Introduced in 1996, the TTP-242 printer was the first TSC model to feature a 300-meter ribbon design. In 1998, we upgraded the electronics of the TTP-242 with the introduction of the TTP-243, which featured print speeds up to 3 inches per second. The TTP-243’s dual-gear-driven design has repeatedly proven its worth, with hundreds of thousands now installed around the world. Still using the TTP-243’s trusted design, subsequent electronic and print head upgrades led to the introduction of today’s TTP-243 Pro Series and the TTP-244 Plus. In 2011 alone, we have sold thousands of these models each month.

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Hospitals and labs in Germany and Austria are now improving patient safety, reducing paperwork, and saving time and money with the aid of hundreds of TSC’s popular TTP-245C barcode printers.

The 1,224-bed University Hospital in Bonn, Germany, now uses more than 300 of the best-selling TTP-245C label printers, primarily for labeling of test-tube blood samples, imprinting of synthetic materials, bar-coding of medical records and patient documentation, labeling of pill and medication trays and drug labeling in hospital pharmacies.

In Austria, more than 300 TTP-245C barcode printers have been installed in regional hospitals throughout the country and are used for daily applications in healthcare.

TTP-245C Advantages


More and more hospitals and laboratories like those in Germany and Austria are discovering that the TTP-245C Series label printers offer great performance at a very affordable cost. The small-footprint platform fits easily into cramped workspaces and is ideally suited for processing blood-sample and other patient-specimen labels, especially the much-used 35×25 mm label format.

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CipherLab, a leading innovator in Automated Identification and Data Capture (AIDC) for the retail, warehouse, and distribution industries, recently announced the immediate availability of its first ever product embedded with Windows Mobile – the CipherLab CP40 Industrial Mobile Computers. With a built-in scanner, camera and phone, and Internet access, the handhelds accelerate productivity and boost efficiency wherever needed – supporting workforces at the warehouse or in the field in a rugged and sleek form factor.

The CP40 Series includes both the CP40 and CP45, and is initially available exclusively in the United States. The addition of Windows Mobile is part of a decision by the company to expand an already robust choice of operating systems on its handhelds that includes Windows CE and CipherLab’s proprietary operating system.

“Offering Windows Mobile on our mobile computers is a conscious decision by CipherLab to give customers more flexibility,” said CipherLab Business Development Manager Teri Ellis. “This opens up access to a wealth of pre-existing applications for industrial, distribution or field-service applications, and allows customers to also easily customize how their handheld is configured.”

The CipherLab CP40 and CP45 have unique features not available in traditional rugged handhelds:

  • It has a lightweight, thin and ergonomic form factor. All the units are less than an inch thick – slimmer than the industry norm.
  • Everything a user needs is included in one complete kit. Each handheld comes bundled with a communication/charging cradle, spare battery, USB cable, power supply, headphones and extra stylus. There are no hidden expenses associated with purchasing the CP40 Series Mobile Computers.
  • They carry a three-year manufacturer warranty, triple the length of the one-year warranties typical with most handhelds.

The mobile computers also offer a number of industry-specific features and advantages.

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Cipherlab-1704 Rugged 2D Barcode ScannerWith IP54-sealed rugged design, audio/visual/tactile scan confirmation, high resolution 2D capabilities and 1.3 megapixel imaging, the CipherLab 1704 is ready for the future.

CipherLab adds a new dimension to its leading range of rugged mobile computers and scanners with a feature packed new 2D device. The CipherLab 1704 offers 1D/2D functionality and 1.3 megapixel imaging capabilities in a single, affordable package that can cope with everything from 3 mil barcodes to signatures, and optionally even full A4 documents.

Another standout feature of the 1704 is its innovative scan confirmation system, which includes variable volume level, LED and vibrator. CipherLab’s trademark rugged design and the sheer versatility of the 1704’s feature set reduce the total cost of ownership, making it a great long-term investment in employee productivity.

“We kept hearing that what our partners needed was an affordable 2D device that could do it all,” explains CipherLab President Sherman Chuang. “What makes the 1704 different is that it can be used under virtually any conditions, because its confirmation system lets the user capture mission-critical data without being able to see or even hear.

The 1704 also has IP54 dust/water protection and a 1.8m drop test rating, so it really is ready for anything.”